About Jasmine Moradi

My expertise is through scientific research Identify
what makes your customers tick!

Educating Brand Leaders about the Power of Emotions on How to Speak to Consumers Heart.
Helping Brand Leaders to Drive Insights from Consumer Research, by Unveiling
Connections Between Consumers’ Heart & Minds and Behavior.

The subconscious sound experience

Behavioral Sound Scientist

Bridging the Audio Business – Sound Science
Gap by Quantifying Audio ROI.

Usability, In-depth interview & survey

UX Researcher

Bridging the Gap Between Users, Design
and Product Metrics to Build Better Technology.

LimbicBrandEvolution.com

Consumer Insight Analyst

Bridging the Gap Between Brands and Audiences. Creating Limbic Sparks® When Emotional Motivation meets Brand Desire.

Play

About Me

An Iranian that grew up in Sweden. I am super passionate about Behavioral Science, AI and Audio Branding. I love understanding what makes people tick and to speak to peoples heart.

Awards

Nordic Startup Awards nominee, Wallifornia Musictech, Next Stage Challenge, Antler & SSE Business Lab.

Research techniques

Qualitative and quantitative interviews, field research, focus groups, UX research and survey design.

Education

Press & Media

150 + press articles.

Mission

Dig deep into the brain
and the mind of customers
to grow business sales. And

Skills

People person, Relationship builder, initiative taker, planner, team worker, strategist, Inquisitive, Curious communicator & problem-solver.

Profession

Researcher, sales & marketing, Storyteller, public speaker, Podcaster and educator.

Vision

Heal the world with the
power of music and to increase the value of sound and music, so artists get their value they deserve for their magical art.

Groundbreaking in-Store music research

In-store music Research features in 150 + articles

Let us work on your next Audio & UX Research Project

The background effect of music on staff and sales

Soundtrack
HUI
The Swedish Retail and Wholesale Council
Filippa K
Hästens
Jasmine Moradi

Effects of employees' opportunities to influence in-store music on sales: Evidence from a field experiment

Soundtrack
HUI
Filippa K
Jasmine Moradi

data-driven song recognition estimation using collective memory dynamics models

Soundtrack
FuturePulse (Horizon2020)
Jasmine Moradi

The Hidden Value of Music Business

Soundtrack
Nielsen Music
Jasmine Moradi

The impact of music in restaurants

Soundtrack
HUI
McDonalds
Jasmine Moradi

What does your brand sound like?

Soundtrack
Stockholm School of Economics
Jasmine Moradi

love to hear from you

Let's Work Together!

My Expertise is to Understand, What Makes Your Customers Tick? With one Foot in the Research World and one in the Business World, I Focus on Growing Competitive Advantages with the Power of Scientific Measurements.

Feel free to visit my social media pages and don’t forget sharing is caring. Thank you!