Ola Sars: “What Spotify is now doing with podcasts is kind of going beyond music. There’s an audio extension as well into the public domain that might go beyond music. For me that’s very interesting, and it can be anything from informative messaging to soundscapes design”.
https://youtu.be/4ote-olSsB8 Ola Sars and Paul Stuarts presentation starts from 44:00. Summary: – The global music market is transitioning onto the streaming model.– B2C has lead the wa with 347 million paying
Helena Kosinski and I discuss the ins and outs of MRC Data’s 2020 U.S. Year-End report.
Ola Sars: “Obviously I couldn’t enter into the creative side of music industry, but I could enter into the business side of the music industry and into the tech side and that’s what I did with my first startup in the music space”.
My expertise is to understand, “What makes your customers tick?” With one foot in the research world and one in the business world, I focus on growing competitive advantages with the power of scientific measurements and content marketing.
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