Boost your sales with music
A new study from the Stockholm School of Economics shows that background music that fits the brand can boost store sales by over 30%. What does your brand sound like?
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Our Subconscious Emotional Experience of Music from Birth to Death.
Our Subconscious Emotional Experience of Music from Birth to Death.
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The power of audio ads.
Dr. Bradley Vines: “Imagination for what’s happening gives radio a unique opportunity to be intimate to really be personal. That combined with the fact that you know you can’t shut off hearing. You can always close your eyes but when you’ve got the radio on you’re just being fed information”.
How music affects customers like yours
What’s in the report? Researchers have long known that music can influence consumers’ experience and behavior in commercial marketplaces. This report provides an overview of previous research and to summarize
What the future of Audio Branding have in store for brands.
Episode 9: In conversation with Björn Thorleifsson Senior Strategist Team Lead at amp. amp’s Best Audio Brands Ranking 2020: How Mastercard and Shell have cracked the code of Sonic DNA
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