26. Music Licensing: How ClicknClear enforces music licensing and the power of music in the performance sports and fitness space. In conversation with Chantal Epp, Founder and CEO of ClicknClear.

26. Music Licensing: How ClicknClear enforces music licensing and the power of music in the performance sports and fitness space. In conversation with Chantal Epp, Founder and CEO of ClicknClear.

Chantal Epp

Episode 26: In conversation with Chantal Epp, Founder and CEO of ClicknClear.

Music Licensing:

How ClicknClear enforces music licensing and the power of music in the performance sports and fitness space.

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My guest today is Chantal Epp, an award winning Entrepreneur, World Champion cheerleader, pioneer of ParaCheer and last but not least, the founder and the CEO of ClicknClear,  the music rights tech  and licensing company in the performance sports and fitness space.

Chantal is one of those few people who always knew what they wanted to do from a very young age, and that was to work in the music industry, and by 2014 she received a first-class honour in Bachelor of Arts Commercial Music from the University of Westminster.

She set up her first company Synergy Sounds, a music production  company making music mixes for cheerleading and dance whilst at university, and directly after university, she started working for CueSongs, the world’s first commercial music licensing company offering pre-cleared music in online video production, followed by Enhanced Music, a UK-based electronic dance music record label.

Today, eight years later, Chantal advocates for female entrepreneurship, disability inclusion and women in tech.

She has spoken at numerous events on mentioned topics in many countries, including China, Japan, the US, Germany, of course, Sweden my home town and many more. Chantal has won multiple Entrepreneurship and Tech StartupAwards from Women in the Future, NY:LON and Midem.

She has been featured in the Kindness & Leadership, 50 Leading Lights UK list in 2020. You can also find her on the list of 50 trailblazing UK women transforming the tech industry in 2021 Chantel is committed to solving the global music licensing problem in performance sports worth $2.4Bn annually.

In this episode, Chantal Epp and I discuss the ins and outs of enforcing music licensing and the power of music in the performance sports and fitness space, making sure artists get fairly paid for their amazing work of art

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SOUNDBITES

1# Chantal Epp uses the power of music as a way to release her inner emotions. (02:40) 
#2 From dreaming to becoming a Pop Star to successfully disrupting the music industry with ClicknClear. (08:15) 
#3 Chantel Epp also holds the title “World Champion Cheerleader”. (09:27) 
#4 From studying classical music to starting a career in commercial music (11:36) 
#5 Synergy Sounds was founded due to the lack of professional cheerleading music mixes in the UK. (13:08) 
#6 It was Chantal Epp’s passion for cheerleading and music that became the creation and innovation of ClicknClear. (15:30) 
#7 Chantal Epp and her team have managed to sign, and clear music licence deals with 720 record labels and publishers, including Sony, Warner, Universal Music Publishing Group and BMG. (18:11) 
#8 ClicknClear’s technology solves and serves the entire sporting ecosystem. (25:52) 
#9 How clients use and benefits from ClicknClear services to increase the value of music in their sports activities. (28:35) 
#10 How Chantal Epp successfully secured investment in the creative industry. (36:22) 
#11 ClicknClear future goal is to continue building a healthy licencing technology system that pays artists fairly. (42:37) 
#12 Chantal Epp’s biggest music industry learnings (44:17) 
#13 Chantal Epp’s tips to other female and diverse entrepreneurs that would like to get into and succeed in the music industry (48:17) 
#14 ClicknClear’s future innovation strategy (49:19) 
#15 Chantal Epp featured in the Kindness & Leadership 2020. (50:12) 
#16 Chantal Epp’s motivation behind advocating for ParaCheer (disability-inclusive cheerleading). (53:33)5