SCORE: A Film Music Documentary
SCORE: A Film Music Documentary

SCORE: A Film Music Documentary
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How Emotional Artificial Intelligence Music is revolutionizing audio branding, e-commerce and the dating industry.
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Milestone: our research is accepted into the Journal of Retail and Consumer Service
What a milestone! Our music research has been accepted to Journal of Retail and Consumer Service. Co-authors Sven-Olov Daunfeldt, Christina Öberg & Niklas Rudholm and thanks to Filippa-k and Soundtrack Your Brand

The methodology behind SYB’s Brand-Fit Music Scan Model.
Magnus Rydén: “We came to the conclusion that when looking at a brand it can easily be translated into music via the brand personality and brand values”.

Sami: Njut av musik
Musikens betydelse för människan är stor. Den är starkt sammanlänkad med våra känslor och påverkar våra beteenden. Att erbjuda rätt musik är en investering som leder till mätbara resultat –
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