It’s time to start measuring the impact of your audio assets, or how many more misfits can you afford?

Name: It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? | Behavioural Sound Scientist and User Experience Researcher
Uploaded: 2020-12-28T15:23:48+00:00
Duration: 1 h 6 min 26 s
Description: Steve Keller: "You can pre-test. Let's say a spot that you're going to run on the radio, you can do a pre-test".