Boost your sales with music
A new study from the Stockholm School of Economics shows that background music that fits the brand can boost store sales by over 30%. What does your brand sound like?
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The HUMU Augmented Audio Cushion™ experience vs. normal headphones.
The HUMU Augmented Audio Cushion™ experience vs. normal headphones.
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MIRAC: Automatiserat urval av musik för publika musikmiljöer
Jag har en kandidatexamen inom Retail Management från Handelshögskolan i Stockholm. Min kandidatuppsats, “What does your brand sound like?”, behandlar hur matchande bakgrundsmusik påverkar kundernas emotioner, varumärkesimage, och reaktion, och
Emotional branding: Focus.. Connect.. Evolve.
Kevin Perlmutter: “Well, there are three things that I probably primarily do. One is I help brands focus, I help them focus on what makes them unique and desirable. I help them connect better bite more deeply understanding the people that they want to reach, understanding what makes them tick”.
Can Spotify business convince brands to pay more for music?
Two years ago, Beats Music co-founder Ola Sars had a big idea. Together with Spotify biz dev boss Andreas Liffgarden, he launched SoundTrack Your Brand – a company created to
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