The effects of background music on staff and sales
It has long been known that background music can affect how consumers experience and act in a marketplace. However, we know very little about the staff’s experiences of the background
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The Voice Enabled Revolution: Why is Voice so Compelling?
The Voice Enabled Revolution: Why is Voice so Compelling?
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Use music consistently and tie it into your brand vision.
Dr. Bradley Vines: “Brands that use music very methodically and very consistent in their marketing during certain segments benefit the most”.
Billboard: Music Industry Is Missing Out on $2.65B a Year From Stores’ Improper Streaming
Small businesses are overwhelmingly using consumer accounts not intended for commercial use. The music industry is missing out on $2.65 billion annually due to businesses using personal music services in
How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.
Lauren McGuire: “So spatialized sound is a really interesting area for us. I can tell you that we are continuing to research and be interested in the effects of spatialized audio in audio advertising mediums”.
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